The 2026 World Cup will bring an influx of international superfans to the US, Mexico, and Canada. Many of which have phone plans that won’t work outside their home country.
To help solve this issue, Verizon will provide a limited-time offer to international visitors needing coverage with the World Cup SIM card.
OOH
Verizon Kiosks
Verizon kiosks at select airports allow fans to sign up as soon as they arrive in host cities.
Artist Partnership
In partnering with local artists from host cities, Verizon will provide more than high-speed coverage. We’ll provide a World Cup memento that will last long after the whistle has blown.
Cumenache, Mexico
Verizon & Youtube TV
“Always Connected” :30 Second Spot
Shogo Ota, USA
Fans now have an exclusive limited-time phone plan and a SIM card, but how will they watch?
With a limited-time discounted YouTube TV subscription, tourists can stay connected to the game at all times.
YouTube TV will partner with streamers ishowspeed, who will commentate in English, as well as Ibai Llanos to handle the Spanish narration.
AD: Myro Marioghae
CWs: Sarah Hierholzer, and IZ